Every business took a hit when covid-19 began striking not just the Philippines, but the world. However as restrictions begin to lift, businesses are struggling to find a way to reopen while keeping customers safe.

Digital signage is a perfect tool to get businesses back on track because it can provide safety ,messages, sensors to enforce social distancing, instructions for guests and more.

From custom messaging, from new ‘Exit Only/Entrance Only’, to reminders of the updated rules insde the facility, a lot of information and guidelines can be projected on the screen. Static signage (print-out) can’t provide the ability to change the way the digital signage can. Custom content and messaging that digital signage enables is going to be a huge factor for safely reopening business. 

The biggest difference will be with audience analytics, where the signage itself can monitor crowd size, and direct foot-traffic as needed. Another benefit of digital signage will be that guests can see its content from further away – meaning they no longer need to cluster around a display to see information. This helps keep foot-traffic moving and prevents crowds from gathering. Airports have gotten really good at taking advantage of this benefit as well.